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A Comprehensive Guide to Customizing Your ºÚÁÏÃÅ Store Design

UDP: InÌýApril 2018, weÌýreleased new design settings inÌýºÚÁÏÃÅ! Learn how deeply you can customize your ºÚÁÏÃÅ store without anyÌýcoding inÌýaÌýnewer blog post. IfÌýyour store was created before April 2018Ìý²¹²Ô»åÌýyou want toÌýlearn using theÌýold settings, keep reading this one.

The ºÚÁÏÃÅ store isÌýcreated inÌýsuch aÌýway that it’s possible toÌýadd itÌýtoÌýevery website ²¹²Ô»åÌýstart selling every product type inÌýnoÌýtime. Its storefront automatically adapts toÌýboth desktop ²¹²Ô»åÌýmobile devices, ²¹²Ô»åÌýtheÌýstore looks great onÌýanyÌýscreen.

Making your store aÌýnatural part ofÌýyour website gives theÌýimpression ofÌýaÌýprofessional business. You might want toÌýchange theÌýstore design toÌýfit your website style ²¹²Ô»åÌýtheÌýspecific needs ofÌýyour particular business. That can beÌýachieved byÌýaÌýnumber ofÌýmeans, from fully automated settings toÌýcustom-created themes.

The majority ofÌýthem are listed inÌý. OnÌýthat page, you can manage your design settings, ²¹²Ô»åÌýinÌýthis post, we’ll tell you how toÌýmake theÌýmost ofÌýthem.

WeÌýbroke down all theÌýpossible modifications toÌýyour ºÚÁÏÃÅ store design into three levels according toÌýrequired skills ²¹²Ô»åÌýresources, from quick ²¹²Ô»åÌýeasy toÌýdeeper ²¹²Ô»åÌýmore complex.

How toÌýsell online
Tips from e-commerce experts f´Ç°ùÌýsmall business owners ²¹²Ô»åÌýaspiring entrepreneurs.
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Level 1:ÌýFast ²¹²Ô»åÌýEasy

Effortless, quick modifications. Nothing but clicking theÌýbuttons isÌýrequired.

Before you start thinking ofÌýdesign changes, here’s theÌýgood news: ºÚÁÏÃÅ automatically builds inÌýtheÌýenvironment ²¹²Ô»åÌýlooks asÌýaÌýnatural part ofÌýyour website ´Ç°ùÌýaÌýsocial page. You don’t have toÌýdoÌýanyÌýcoding f´Ç°ùÌýthatÌý— everything will work fine.

InÌýaddition, there are easy ways toÌýadapt your store’s look ²¹²Ô»åÌýfeel toÌýyour mission without extra effort.

1.ÌýSell onÌýanÌýºÚÁÏÃÅ Instant Site ifÌýyou don’t have aÌýwebsite

The Instant Site isÌýaÌýfree website with anÌýonline store that ºÚÁÏÃÅ provides f´Ç°ùÌýfree when you create your ºÚÁÏÃÅ account.

Speaking ofÌýdesign, theÌýInstant Site isÌýbuilt with ready-made blocks (the cover image, logo, online store, “About Us” section, customer feedback, ²¹²Ô»åÌýcontacts) that you can enable ²¹²Ô»åÌýdisable, edit, ²¹²Ô»åÌýcustomize toÌýyour business. All that can beÌýdone practically inÌýmoments with your own hands.

So, ifÌýyou don’t have aÌýwebsite toÌýsell on, this isÌýaÌývery easy way toÌýstart selling online onÌýaÌýgood-looking web page f´Ç°ùÌýfree.

This step-by-step guide explains how toÌýdesign your Instant Site: Personalizing Your Instant Site From Scratch toÌýtheÌýFirst Sale

2.ÌýEasy design customization f´Ç°ùÌýthose who already have aÌýwebsite

IfÌýyou’ve already got aÌýwebsite, ºÚÁÏÃÅ will still smoothly integrate with it, whatever it’s built on: WordPress, Wix, Joomla, ´Ç°ùÌýanyÌýother platform. Here’s what you can doÌýtoÌýmake your store look even better.

Step 1:ÌýUse aÌýmatching theme f´Ç°ùÌýyour site builder

ToÌýdesign your website, you can simply choose from dozens ofÌýthemes available f´Ç°ùÌýpurchase. The ºÚÁÏÃÅ store isÌýcompatible with theÌýmajority ofÌýthem.

Here’s aÌýquick directory ofÌýplaces onÌýtheÌýweb where you can find themes f´Ç°ùÌýyour site builder.

For WordPress websites

Also, don’t miss out onÌýtheÌýcollection ofÌýtheÌýbest free WordPress themes f´Ç°ùÌýe-commerce websites.

For Joomla websites

For Squarespace websites

For Wix websites,Ìýit’s even easier: browse theÌýthemes without leaving .

Note: ºÚÁÏÃÅ +ÌýWix merchants can match theÌýcolors ofÌýtheir website ²¹²Ô»åÌýstore inÌýtheÌýºÚÁÏÃÅ Wix application settings.

ºÚÁÏÃÅ store design settings onÌýWix websites

Step 2:ÌýEnable Color Adaptive Mode

IfÌýyou open aÌýnew ºÚÁÏÃÅ store ²¹²Ô»åÌýadd itÌýtoÌýyour website, ºÚÁÏÃÅ will autoMAGICally adapt theÌýstore colors toÌýyour website style. This feature isÌýcalled Color Adaptive Mode. It’s aÌývery easy way toÌýmake your store aÌýnatural part ofÌýyour website.

IfÌýyou already sell with ºÚÁÏÃÅ, Color Adaptive Mode won’t beÌýenabled byÌýdefault, but you can enable itÌýonÌýtheÌýDesign page:

What ifÌýyou add your ºÚÁÏÃÅ store toÌýseveral websites? With Color Adaptive Mode enabled, theÌýstore colors will adapt toÌýeach ofÌýthem. Your store will look natural inÌýeach website environment, noÌýmatter whether it’s white, black, ´Ç°ùÌýgreen.

This feature isÌýavailable f´Ç°ùÌýtheÌýmajority ofÌýºÚÁÏÃÅ merchants. Note: ºÚÁÏÃÅ +ÌýWix merchants can match theÌýcolors ofÌýtheir website ²¹²Ô»åÌýstore only inÌýtheÌýºÚÁÏÃÅ Wix application settings.

3.ÌýPlay with quick appearance settings

Whenever you sell online with ºÚÁÏÃÅ, it’s possible toÌýenable ´Ç°ùÌýdisable ºÚÁÏÃÅ storefront elements inÌýaÌýfew clicks. For example, those who sell handmade products inÌýsingle copies often prefer toÌýhide theÌýquantity field.

You might want toÌýhide unnecessary elements too ´Ç°ùÌýchange theÌýthumbnails sizeÌý— theÌýAppearance section ofÌýyour Design page will totally let you doÌýit.

Level 2:ÌýAdventurer


For those without technical knowledge who are looking f´Ç°ùÌýdeeper design changes ²¹²Ô»åÌýhave time f´Ç°ùÌýaÌýlittle journey.

You have your store set upÌý²¹²Ô»åÌýhave already looked around. Now you start toÌýfeel theÌýneed f´Ç°ùÌýaÌýpersonal touch: itÌýmight beÌýbranded colors f´Ç°ùÌýbuttons, texts, ²¹²Ô»åÌýbackground, unique icons, ´Ç°ùÌýwhole new elements. However, you have noÌýidea about coding.

NoÌýworries: onÌýthis level, weÌýhave collected theÌýtools that will help you achieve theÌýgoals above without special knowledge. Let’s take aÌýcloser look atÌýthem.

1.ÌýUse apps from theÌýºÚÁÏÃÅ App Market f´Ç°ùÌýstore design

The ºÚÁÏÃÅ App Market counts 100+ apps toÌýhelp you with analytics, promotion, shipping, ²¹²Ô»åÌýmore. You can also find apps f´Ç°ùÌýstorefront customization ²¹²Ô»åÌýdesign. We’ll have aÌýlook atÌýone app f´Ç°ùÌýchanging your theme colors without anyÌýcoding: Store Designer.

Store Designer

Store Designer isÌýanÌýapp that lets you quickly set upÌýcolors f´Ç°ùÌýbuttons, text, ²¹²Ô»åÌýbackground.

The preview mode allows you toÌýplay with colors asÌýmuch asÌýyou want before publishing your perfect design toÌýtheÌýstorefront.

Store Designer interface

The app costs $4.99Ìý²¹²Ô»åÌýoffers aÌýfree trial week.

Store Designer isÌýavailable onÌýall paid ºÚÁÏÃÅ plans, asÌýwell asÌýtheÌýrest ofÌýtheÌýApp Market apps.

2.ÌýCopy-paste ready tweaks from Knowledge Base

has answers toÌýtheÌýmajority ofÌýtheÌýquestions anÌýºÚÁÏÃÅ store owner might have. WeÌýare constantly adding new articles here with theÌýmost frequently asked tips ²¹²Ô»åÌýready-made solutions.

Adventurers can find various ; f´Ç°ùÌýexample,

´Ç°ùÌý.

Most ofÌýthese instructions break down toÌýcopy-pasting aÌýpiece ofÌýcode into your CSS theme.

You can manage your CSS themes inÌý.

The process goes like this: f´Ç°ùÌýexample, ifÌýyou want toÌýchange your cart icon, goÌýtoÌýyour , create aÌýnew CSS theme, add aÌýpiece ofÌýcode, save theÌýchanges, ²¹²Ô»åÌýactivate theÌýtheme.

You should add all theÌýfurther changes toÌýthis themeÌý— only one theme atÌýaÌýtime can beÌýactive, soÌýitÌýhas toÌýinclude all theÌýmodifications you want toÌýbring toÌýyour store.

3.ÌýOrder aÌýcustom theme development

IfÌýyou can’t find aÌýtheme that would satisfy your needs, another option isÌýtoÌý that will beÌýbuilt just f´Ç°ùÌýyou. AÌýcustom theme means much more than just aÌýchange ofÌýcolors ²¹²Ô»åÌýlets you get deeper customization, e.g. aÌýcompletely different order ofÌýblocks onÌýyour product page.

Ready-made themes ²¹²Ô»åÌýtheme development are available f´Ç°ùÌýall ºÚÁÏÃÅ merchants.

Level 3:ÌýVeteran


Heavy customization: complete changes ofÌýyour store look. Hello, code.

Sometimes deeper changes ofÌýtheÌýstore look are required: you might want aÌýdrop-down menu, aÌýdifferent layout ofÌýproduct page elements, ´Ç°ùÌýaÌýcustom design ofÌýbuttons.

For tech-savvy merchants ´Ç°ùÌýthose who have aÌýdeveloper inÌýtheir squad, there’s anÌýopportunity toÌýbring changes ofÌýthat type ²¹²Ô»åÌýeven toÌýtransform their ºÚÁÏÃÅ store beyond recognition with theÌýhelp ofÌýcustom CSS themes ´Ç°ùÌýºÚÁÏÃÅ API.

1.ÌýCreate aÌýself-made CSS theme

IfÌýyou want toÌýdesign your store onÌýyour own, consider creating your own CSS theme.

AÌýCSS theme isÌýaÌýset ofÌýrules that determines theÌýlook ofÌýevery element inÌýtheÌýstore (the size, shape, color, ²¹²Ô»åÌýplace onÌýaÌýpage).

Create your own CSS themes inÌý

There isÌý that explains how toÌýcreate your own CSS theme ²¹²Ô»åÌý.

Note that you’ll need toÌýhave anÌýunderstanding ofÌýHTML ²¹²Ô»åÌýCSS, soÌýifÌýthese two words sound unfamiliar, you should beÌýready toÌýspend some time onÌýacquiring theÌýnecessary skills toÌýcreate aÌýtheme from scratch.

Remember that ifÌýyou struggle with your ºÚÁÏÃÅ store design, you can always ask theÌýºÚÁÏÃÅ customer care team f´Ç°ùÌýhelp. OrÌýit’s still possible toÌý.

2.ÌýUse theÌýºÚÁÏÃÅ Javascript API toÌýextend ºÚÁÏÃÅ storefront features

This part isÌýmostly f´Ç°ùÌýdevelopers. DoÌýyou know what else could improve your ºÚÁÏÃÅ storefront? Getting theÌý.

For example, you can build aÌýnew CSS theme ´Ç°ùÌýanÌýapp, ²¹²Ô»åÌýsell itÌýonÌýtheÌýºÚÁÏÃÅ App Market. The ºÚÁÏÃÅ Javascript API allows you toÌýchange theÌýstorefront look completely, bringing changes asÌýdeep asÌýyou need.

IfÌýyou are ready toÌýstart, please .

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Also read: How toÌýDesign Product Category Pictures That Your Customers Can’t Resist toÌýClick


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About The Author
Qetzal is Head of Product at ºÚÁÏÃÅ. He loves to create new things to make people's lives easier.

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