How to Choose the Best Affiliate Marketing Software

Posted 2 years ago by Anastasia Prokofieva

By桂now, you have likely heard of桂or桂encountered affiliate marketing somewhere online. Affiliate marketing is桂a桂marketing strategy in桂which influencers, content creators, or桂bloggers are paid to桂promote products online. Affiliate marketers receive a桂commission based on桂the桂number of桂sales generated through their designated affiliate links.

Affiliate marketing has become an桂extremely popular method of桂monetization for桂people online. It桂has a桂low barrier for桂entry, involves relatively little work, and桂can result in桂a桂steady stream of桂income.

But the桂focus of桂this guide is桂not the桂benefits of桂affiliate marketing. Instead, this guide will be桂focused on桂the桂strengths and桂weaknesses of桂some of桂the桂best affiliate marketing software available. There are many similarities between some of桂the桂leading affiliate marketing software programs. However, this does not mean they are all completely identical. Even a桂small difference in桂price points or桂inventory variety can be桂crucial to桂the桂success of桂a桂marketing plan. With that in桂mind, here is桂a桂breakdown of桂some of桂the桂most widely uses affiliate marketing software programs.

Best Affiliate Marketing Software

Awin

is桂free to桂join and桂has a桂large base of桂advertisers and桂affiliates. More than 200,000桂users are registered as桂affiliates on桂the桂platform, with over 15,000桂participating companies. This means affiliates have a桂very wide range of桂products and桂services to桂choose from on桂the桂platform. Awin�셲 commission structure is桂relatively straightforward. Companies pay affiliates a桂pre-set amount based on桂the桂number of桂acquisitions attained through their affiliate links.

A桂couple of桂weaknesses of桂Awin are that it桂is桂lacking affiliate marketing track software and桂fraud detection. This makes it桂harder to桂gain insights, and桂also makes it桂a桂less trustworthy platform for桂some advertisers.

겻눴桂뇟닥닥쓩깜쓩껸넨깎

, formerly Commission Junction, is桂one of桂the桂oldest running affiliate marketing programs. As桂such, it桂has a桂strong reputation and桂a桂robust selection of桂cImpact.comompanies and桂products. 겻눴桂뇟닥닥쓩깜쓩껸넨깎 is桂also known for桂having some of桂the桂best security and桂insight software available. 겻눴桂뇟닥닥쓩깜쓩껸넨깎 certifies all affiliates before they can receive their first payment on桂the桂platform. Its affiliate marketing software is桂also very flexible and桂can be桂easily integrated into most ecommerce platforms.

Impact

offers some of桂the桂best automated affiliate marketing software available. Its automated software makes it桂incredibly easy for桂advertisers and桂affiliates to桂connect and桂receive payouts. It桂also has some fairly advanced data tracking software which makes it桂effective for桂gaining insights.

One of桂the桂downsides of桂using impact for桂affiliate marketing is桂that its pricing options are not publicly available. Companies need to桂request a桂demo in桂order to桂receive a桂custom quote for桂impact�셲 affiliate marketing software.

Instagram Affiliate

One of桂the桂newer and桂more unique affiliate marketing programs available is桂. This program�셲 affiliate marketing software is桂not as桂robust as桂some of桂the桂more established options. However, it桂is桂extremely convenient and桂accessible because it桂is桂built into Instagram�셲 existing interface. This allows companies to桂correct directly with prominent Instagram influencers for桂streamlined marketing opportunities and桂fast payouts.

LeadDyno

is桂built with an桂interface that makes it桂very easy for桂advertisers to桂share promotional materials with affiliates. This feature makes it桂extremely easy for桂companies on桂LeadDyno to桂manage promotional campaigns through affiliate marketing.

However, LeadDyno lacks some other features such as桂data insights and桂security. With that said, LeadDyno has a桂large market of桂affiliates and桂advertisers, and桂offers multiple payment plans for桂participating companies.

Refersion

is桂newer than some of桂the桂affiliate marketing software on桂this list. However, that does not mean this program is桂not well-established and桂highly regarded. Refersion is桂praised by桂affiliates and桂advertisers alike for桂its intuitive interface and桂exceptional customer service. Refersion�셲 software is桂also very easy to桂integrate with most ecommerce platforms. The only slight downside to桂Refersion is桂that its pricing for桂advertisers is桂higher than most affiliate marketing software. But that increased price tag comes with a桂lot of桂strong and桂appealing features.

ShareASale

has been around for桂two decades and桂continues to桂be桂a桂good option today. ShareASale has a桂very large and桂active user base of桂advertisers and桂affiliates. It桂is桂also well regarded for桂its simple interface, reliable programs, and桂straightforward payment system. However, one common complaint about ShareASale is桂that its software does not always easily integrate with some ecommerce platforms.

UpPromote

�셲 affiliate marketing software is桂extremely robust and桂user friendly. Its affiliate marketing tracking software allows for桂real time insights, analytics, and桂reports. UpPromote also has excellent automated affiliate marketing software which is桂extremely useful for桂connecting affiliates and桂advertisers. Companies and桂affiliates also appreciate UpPromote�셲 customizable commission features.

There are not many consistent complaints about UpPromote�셲 affiliate marketing software, though some users have expressed difficulty integrating the桂software with certain platforms.

Is桂Affiliate Marketing Software Free to桂Use?

A桂common question about affiliate marketing software is桂whether or桂not it�셲 free to桂use. The answer to桂that depends on桂who is桂asking. For affiliates who are looking to桂make money by桂promoting products, most affiliate marketing programs are free. As桂an桂affiliate, you are the桂one providing a桂service. The companies you advertise for桂are paying you to桂promote their products or桂services. As桂such, most programs are free to桂use.

However, companies who are looking to桂advertise with affiliate marketing programs usually need to桂pay a桂fee. Fees vary across different programs, with many offering varying payment plans for桂access to桂more features. The reward for桂using affiliate marketing software is, of桂course, increased sales and桂brand recognition. As桂with any桂marketing plan, affiliate marketing requires some risk-cost analysis.

Other Forms of桂Ecommerce Software

Affiliate marketing software is桂just one tool that online businesses can use to桂get ahead. 붚죕쳔 is桂an桂ecommerce platform that helps business succeed through intuitive software, easy integration, and桂helpful insights. Read about the桂advantages of桂using 붚죕쳔�셲 ecommerce software to桂learn more about how 붚죕쳔 can help you.

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About The Author

Anastasia Prokofieva is a content writer at 붚죕쳔. She writes about online marketing and promotion to make entrepreneurs�� daily routine easier and more rewarding. She also has a soft spot for cats, chocolate, and making kombucha at home.

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