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How to Exclude Pinterest From a Google Search

So…it looks like you’ve heard theÌýfantastic news: that Pinterest isÌýaÌýgreat place toÌýpromote your awesome ecommerce website, impressive social media accounts, andÌýdazzling products. With over 430Ìýmillion monthly active users, Pinterest plays aÌýhuge role inÌýtheÌýentire ecommerce industry.

Pinterest not only inspires new product ideas but also informs buyers andÌýsellers about theÌýmarket space inÌýgeneral andÌýoften ultimately leads toÌýaÌýpurchase. But, asÌýPinterest grows with more people using itÌýtoÌýfind content, itÌýisÌýmore important than ever toÌýmanage your online presence.

But, are you curious about why people would want toÌýexclude Pinterest from search results andÌýwhy people would want toÌýput traffic onÌýaÌýcontent site versus aÌýsocial media account?

The answer isÌýpretty straightforward: toÌýmaintain control over theÌýway people find content relating toÌýyou andÌýyour brand: product photos andÌýall.

Therefore, sometimes you may want toÌýexclude Pinterest from theÌýsearch results forÌýyour site. With that, let’s dive right in. InÌýthis article, we’ll show you how toÌýexclude Pinterest from anyÌýGoogle search.

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Uninterested inÌýBeing Pinterest-ed andÌýAppearing inÌýaÌýGoogle Search

Now, toÌýget aÌýbit technical forÌýaÌýmoment, there’s noÌýway “technically” toÌýstop Pinterest content from appearing inÌýGoogle search resultsÌý— orÌýfrom appearing onÌýanyÌýsearch engine. Any content that you orÌýanyone else pins from aÌýwebsite will beÌýindexed byÌýtheÌýsearch engines, even ifÌýit’s aÌýpaid orÌýcopyrighted page. However, there are ways toÌýcontrol theÌýtypes ofÌýcontent inÌýtheÌýGoogle Search Engine Results Page (SERPs).

Controlling how google SERPs understand your content means you can have your content rank far into theÌýdepths ofÌýtheÌýinternet abyss. The place where all deleted andÌýoutdated internet pages goÌýtoÌýdie.

The first step inÌýthis process ofÌý“removing” your Pinterest content from Google search isÌýtoÌýremove theÌýPinterest “P” from your web address. So, ifÌýyour web address isÌýwww.pinterest.com/yourusername, then you should change itÌýtoÌýwww.yourusername.com.

AÌýlittle tip isÌýtoÌýchange your Etsy, Facebook, andÌýInstagram URLs toÌýsomething like shop.yourusername.com orÌýfacebook.com/shop.yourusername.

Why DoÌýYou Want toÌýAvoid Using theÌýTerm Pinterest When Listing Your Links?

The main reason you want toÌýexclude Pinterest inÌýyour listings isÌýrelated toÌýtheÌýstructure ofÌýthese sites: they’re usually product-oriented, andÌýifÌýyou include Pinterest, people will get confused, andÌýthey won’t find your results. This isÌýtheÌýmost common mistake people make when listing their ecommerce inventory.

You can put all your product listing links onÌýtheÌýsame page, orÌýonÌýseparate product pages. Then, you can include pins onÌýPinterest directly onÌýyour page (i.e., products pages), orÌýyou can use theÌýPinterest pin manager (they offer excellent tools).

This isÌýpotentially theÌýmost significant benefit ofÌýexcluding Pinterest from search results. IfÌýpeople doÌýnot find your pins onÌýPinterest, you will avoid all theÌýfollowing problems inÌýone swoop:

The Simple Way toÌýEliminate Pinterest Pins from Populating YOUR searches

But what ifÌýyou don’t want toÌýsearch online andÌýhave Pinterest products populating your results? AÌýhandy tip that will eliminate Pinterest from appearing inÌýaÌýgoogle search ifÌýusing theÌýsearch engine toÌýbrowse theÌýweb isÌýthis.

Add theÌýfollowing code atÌýtheÌýend ofÌýyour google search:

Ìý— Pinterest

Here isÌýanÌýexample, ifÌýyou wanted toÌýresearch baskets online (excluding Pinterest), you would type into theÌýsearch:

²ú²¹²õ°ì±ð³Ù²õÌý‱÷¾±²Ô³Ù±ð°ù±ð²õ³Ù

Get theÌýLatest Information Before Eliminating Pinterest from Google Searches

Amazon recently bought Pinterest forÌý$3.2ÌýBillion. They intended toÌýtake Pinterest inÌýaÌýmore social, community-oriented direction. This was mainly due toÌýPinterest’s inability toÌýcollect sales tax onÌýproducts purchased from their platform.

Following this, Google announced Content Rights Management, also known asÌýContent ID. What this does isÌýitÌýnotifies Google websites whenever other websites use content from Pinterest. (subsequently citing these sources inÌýsearch results forÌýtheÌýuser)

Therefore, ifÌýyou decide toÌýopt-out ofÌýPinterest content inÌýGoogle search, you may also see other results relating toÌýsearch engine results. AÌýword ofÌýcaution isÌýthat this includes theÌýleaving ofÌýunwanted advertisements onÌýyour site.

Here isÌýtheÌýmain point. After Google’s Content IDÌýsystem was introduced, aÌýnumber ofÌýbrands have embraced theÌýimportance ofÌýprotecting their copyrighted images. IfÌýyou’re one ofÌýthese brands, chances are you’ve had toÌýbattle other spammy companies that are trying toÌýget ahead ofÌýyou through search engine optimization tactics. So, byÌýimplementing aÌýsimilar system (that Pinterest has inÌýGoogle Search) brands can effectively upload their content andÌýmanage who sees what. (block products onÌýPinterest from showing up)

There are more complicated ways toÌýprevent Pinterest Pins from populating aÌýsearch, but they are super unnecessary considering that all you want toÌýdoÌýisÌýeither.

WeÌýshould tell you, IfÌýyou doÌýdecide toÌýopt-out ofÌýPinterest content showing upÌýinÌýsearch results, then you can rest assured that Google will still show your image asÌýdisplayed onÌýyour site through Google Images.

With ºÚÁÏÃÅ, remember that you can monitor all sales activity from aÌýsingle user dashboard regardless ofÌýtheÌýplatform. So, whether tracking sales andÌýmarketing from your website, Instagram, orÌýPinterest, theÌýintuitive dashboard will put all theÌýpower you need atÌýyour fingertips. Check itÌýout today…

There isÌýtheÌýscoop. IfÌýyou’ve found this article helpful, feel free toÌýshare itÌýwith someone who you think could benefit from excluding Google from their searches.

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About The Author
Max has been working in the ecommerce industry for the last six years helping brands to establish and level-up content marketing and SEO. Despite that, he has experience with entrepreneurship. He is a fiction writer in his free time.

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