Clean URLs for 붚죕쳔 Stores: a Simple Way to a Better SEO

New Clean URLs for Every 붚죕쳔 Store: a Simple Way to a Better SEO

Posted 8 years ago by Matt Kuritsyn, 붚죕쳔 Team

SEO is桂important for桂any桂e-commerce merchant. That�셲 why we桂are working on桂the桂set of桂SEO improvements to桂make your stores indexed better in桂Google, and桂eventually get more organic traffic to桂your site.

We桂have just made another step in桂this direction and桂released search engine-friendly URLs for桂붚죕쳔 stores.

Now URLs are simple, clean of桂unnecessary characters, and桂more understandable by桂both humans and桂search engines. The easier a桂URL is桂to桂read for桂humans, the桂better it桂is桂for桂search engines, and桂the桂better your ranking will get.

The new clean URLs are available for桂all 붚죕쳔 stores. In桂this post, you�셪l know what is桂cool about this new feature and桂how to桂enable new URLs in桂your store depending on桂where you sell: on桂붚죕쳔 Instant Sites, Wix, WordPress or桂other platforms and桂site builders.

What�셲 Good About New URLs in桂붚죕쳔

붚죕쳔 generates URLs automatically, based on桂your product and桂category names. These links used to桂be桂long and桂indistinct. Now we桂have made them shorter and桂compelling.

Let�셲 see how the桂links�� structure changed and桂how exactly that influences a桂better SEO ranking:

굣늡桂농껸끅농깎끅. The new URLs do桂not contain the桂hash sign (��#��), which, , makes your store better indexed by桂Google.
Fewer extra characters like 혫/혬, 혫~혬 or��!��. There is桂a桂number of桂text characters (such as桂< > #桂%桂{桂}桂|桂\桂^桂~桂[桂]桂`)桂that become nasty bits of桂hard-to-read cruft when inserted in桂the桂URL string. We桂got rid of桂them in桂new SEO-friendly URLs.
Other store pages�� URLs also became cleaner, e.g. cart and桂checkout pages are now easily accessible on桂혫/cart혬 and桂혫/checkout혬.
Fast-loading store pages. The store pages with new URLs work without page reload, as桂it�셲 always worked in桂붚죕쳔. So桂you have your fast-loading store pages with new, SEO-friendly URLs.

Take a桂tour around to桂see how the桂new URLs look in桂practice.

Pro tip: Pay attention to桂your product and桂category names because they will be桂used in桂links. For a桂better ranking, try to桂use keywords when naming your products and桂categories.

How to桂Enable New SEO URLs in桂붚죕쳔

The manner of桂enabling new SEO-friendly URLs in桂your 붚죕쳔 store depends on桂the桂kind of桂website it�셲 built on.

For 붚죕쳔 Instant Sites

New URLs are enabled automatically for桂merchants who use new-generation Instant Sites.

If桂you use an桂old version of桂the桂Instant Site and桂want to桂enable the桂new URLs, please switch to桂the桂new version of桂the桂Instant Site in桂your 붚죕쳔 Control Panel桂�� it�셲 free.

In桂order to桂do桂that, open the桂 in桂your Control Panel and桂enable the桂혫New &桂Improved Instant Site: Build &桂Customize your Store혬 option. The new URLs will be桂automatically enabled once you switch to桂the桂new version of桂the桂Instant Site.

For Wix websites

If桂you use 붚죕쳔 for桂your Wix website, new SEO-friendly URLs are already enabled automatically. You don�셳 have to桂set anything up.

For WordPress websites

It�셲 very easy to桂enable new SEO URLs on桂WordPress websites: navigate to桂the桂�셲 advanced settings and桂tick the桂젬낍래걀-닥곶쓩깎꾈삣깜꿎 URLs혬 checkbox. Make sure you�셶e updated your 붚죕쳔 plugin to桂the桂latest version. Done!

For Joomla websites

To桂get the桂clean URLs for桂your 붚죕쳔 store on桂Joomla, please update your 붚죕쳔 Joomla plugin to桂the桂latest version (v.3) and桂find the桂new clean URL option on桂the桂붚죕쳔 component settings �믇�Advanced page in桂your Joomla admin.

For custom-made websites and桂other site builders

It�셲 also possible to桂enable clean URLs manually on桂your custom-made website. This will require a桂few changes in桂the桂붚죕쳔 integration code and桂server setup.

We�셶e shared examples of桂clean URLs setup on桂custom made websites . They will be桂helpful for桂those who develop custom websites.

For more details, head to桂.

If桂you are not sure how to桂add those changes to桂your website, please refer to桂your site builder/hosting support or桂your developer. If桂you have a桂question on桂this, let us桂know which platform your site is桂running on桂and桂we桂will provide instructions on桂how to桂proceed.

I桂don�셳 have access to桂server settings

깝닥桂꿎늡넵:

Use a桂site builder that doesn�셳 allow you to桂rewrite site URLs on桂the桂server
Cannot access .htaccess file on桂your hosting

Please follow to桂enable special SEO-URLs for桂your 붚죕쳔 store.

The Old URLs Continue Working

If桂you decided to桂go桂for桂new SEO URLs in桂your 붚죕쳔 store, note that the桂old URLs will continue working to桂make sure no桂customer gets lost.

If桂someone opens a桂product catalog or桂proceeds to桂checkout in桂your store using an桂old URL, it桂will work and桂you won�셳 lose your visitors.

This is桂also true for桂all the桂links to桂your store in桂sitemaps, marketplaces, social posts, and桂ads. We桂are not going to桂stop supporting old URLs, so桂you don�셳 have to桂worry about your traffic.

Over to桂You

New SEO-friendly URLs in桂your 붚죕쳔 store are a桂powerful tool for桂better ranking, more traffic, and桂a桂higher click-through rate.

Please feel free to桂ask your questions in桂the桂comments section below桂�� we桂are always ready to桂help you with setting this up.

For more SEO tips for桂your 붚죕쳔 store, be桂sure to桂read our article: Manual Meta Tags: a桂Better SEO Now in桂Your Store

桂

About The Author

Matt is a product manager at 붚죕쳔. He works with the 붚죕쳔 dev team and helps them shipping the right features for 붚죕쳔 merchants. Outside of work, Matt likes travelling and climbing the mountains.

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