A Beginner鈥檚 Guide to Selling on Facebook Marketplace

Posted 2 years ago by Anastasia Prokofieva

There are a听lot of听ways to听sell products online these days. From Amazon to听Etsy, 辞谤听your own online store, online sellers have no听shortage of听opportunities. One relative newcomer to听the听realm of听online sales is听. Users on听Facebook Marketplace can find anything from kitchen appliances to听furniture to听vehicles on听the听platform. It鈥檚 an听easy platform to听use, and听is听great f辞谤听connecting with local buyers.

But many people have questions and听concerns about using Facebook Marketplace. Is听Facebook Marketplace safe? How much does it听cost to听sell on听Facebook Marketplace? And how do听you get started on听Facebook Marketplace?

This guide will answer every question, from how to听sell things on听Facebook Marketplace, how to听post on听Facebook Marketplace, and听how to听stay safe on听the听platform.

How Does Facebook Marketplace Work?

Facebook Marketplace is听fairly intuitive and听easy to听use. All you need to听get started is听an听active Facebook account. Facebook Marketplace was introduced in听2016听and听quickly became a听much more popular alternative to听pre-existing local marketplaces like Craigslist.

Navigating Facebook Marketplace is听relatively straightforward as听long as听you are familiar with Facebook鈥檚 user interface. Users post items f辞谤听sale and听set a听price. For shoppers, the听Facebook Marketplace homepage features a听generic assortment of听popular and听in-demand items f辞谤听sale in听their area. Users can use the听search feature to听find specific items, and听can also filter results to听expand 辞谤听decrease the听search radius.

Facebook Marketplace is听great f辞谤听selling an听extremely wide range of听items. However, there are some things which on听Facebook Marketplace. Most notably, Facebook Marketplace does not allow f辞谤听the听sale of听services and听healthcare items.

What is听SKU on听Facebook Marketplace?

If听you have explored Facebook Marketplace f辞谤听businesses, you may have come across the听acronym 聯SKU聰. This stands f辞谤听联蝉迟辞肠办-办别别辫颈苍驳 unit聰 and听it听is听a听standard method f辞谤听keeping track of听retail inventory.

础苍听SKU is听typically an听8听to听12听character alphanumeric code that can be听used to听differentiate products by听a听number of听characteristics. SKU codes usually factor in听things like product size, shape, color, price, and听style f辞谤听inventory purposes. For instance, a听green sweater might use the听letters 聯GR聰 f辞谤听聯green聰 and听聯SW聰 f辞谤听sweater as听part of听its SKU code.

Does Facebook Marketplace Charge Fees?

聯Is Facebook Marketplace free?聰 is听one of听the听most frequently asked questions about the听platform. Compared to听other online marketplaces, like Amazon and听eBay, Facebook Marketplace charges fewer fees. For instance, there are no听listing fees on听Facebook Marketplace. This means that it听costs nothing to听post an听item to听Facebook Marketplace.

However, Facebook Marketplace does charge after sales have been processed. These fees are typically quite low. Facebook charges either 5%听per shipment, 辞谤听$0.40听if听the听shipment is听less than $8.

So, while Facebook Marketplace is听not free to听use, sellers are only charged fees after a听sale has been made. This means there are no听direct costs, as听you will only be听charged a听commission on听the听money you earn. And the听fees are minimal when compared to听the听likes of.

How to听Sell on听Facebook Marketplace f辞谤听Beginners

Want to听get started selling on听Facebook Marketplace? Here is听a听step-by-step guide on听how to听post on听Facebook Marketplace.

Login to听Facebook Account

The first step is听very straightforward. Simply login to听your Facebook account, 辞谤听create one if听you don鈥檛 have one already.

Select 聯Marketplace聰

The 聯Marketplace聰 tab should be听located on听the听left hand side of听your screen on听the听desktop website. On听mobile displays, Facebook Marketplace can be听found on听the听bottom toolbar.

Click 聯Create New Listing聰, Select 聯New Item For Sale聰

Again, you can find the听聯Create New Listing聰 button on听the听left hand side of听your desktop screen. On听mobile, you will click 聯Sell聰 at听the听top, and听a听pop-up will appear allowing you to听create a听new listing.

This will bring you to听a听new page where you select the听option 聯New Item f辞谤听Sale.聰

Enter Product Information and听Choose Delivery Method

Once you have opened the听聯New Item聰 page, you will have options to听provide pictures, enter product information, and听choose your delivery method. Product images are very important as听they prove that the听item you鈥檙e selling is听real and听in听good condition. The item description section can be听used to听provide more information, such as听the听quality and听condition of听your item.

Choosing a听delivery method may be听needed f辞谤听some items. You can either deliver the听item in-person in听a听safe location, 辞谤听have it听shipped to听the听buyer. You may choose whatever delivery method is听best and听most cost effective f辞谤听you.

After that, there is听not much to听it. Simply publish your post and听wait to听be听contacted by听an听interested buyer.

How to听Sell on听Facebook Marketplace As听a听Business

Facebook Marketplace may be听more well-known as听a听place f辞谤听individuals to听buy and听sell items locally. However, It听is听also available to听businesses. The process f辞谤听selling on听Facebook Marketplace as听a听business is听fairly straightforward. The main difference is听that, instead of听using a听personal Facebook account, you will use a听. From there, the听process is听not dissimilar to听the听ordinary process f辞谤听individual sellers.

However, there are a听couple of听notable restrictions f辞谤听businesses who sell on听Facebook Marketplace. Most notably, business accounts can not sell vehicles 辞谤听real estate properties on听Facebook Marketplace.

How to听Sell on听Facebook Marketplace Locally

Selling locally is听one of听the听things Facebook Marketplace was designed for. In听order to听聯sell locally聰 all you need to听do听is听list your location. Shoppers on听the听marketplace can filter by听search radius, expanding up听to听500听miles. This means your products are potentially searchable to听anyone within that radius.

For more information, here are some general tips on听the听best practices and听how to听sell on听Facebook Marketplace safely.

Research Local Pricing

In听order to听make money on听Facebook Marketplace, you should price your items fairly and听competitively. This will require some research into what other merchants are charging f辞谤听similar items in听your area. You should try to听set price points that are profitable to听you, but competitive compared to听other sellers in听your area.

Be听Responsive and听Considerate

Shoppers on听Facebook Marketplace might have a听number of听questions about your products and听their quality. This is听reasonable, as听some sellers on听the听platform have been known to听sell subpar items. Buyers will appreciate your service, and听be听more likely to听buy from you, if听you are respectful and听responsive to听their questions.

Provide Up-to-date, High Quality Pictures

Another way to听earn customer trust is听by听providing good quality images that present your items honestly. Product listing images are the听only means shoppers have to听verify the听legitimacy of听a听listing on听Facebook Marketplace. All reputable merchants should strive to听provide high quality images f辞谤听every product listing.

Use Tags

Using tags can help users find your products in听their searches. This makes it听much easier f辞谤听you to听connect with interested customers, and听dramatically increase your revenue when selling on听Facebook Marketplace.

Meet in听Crowded, Neutral Public Places When Selling in听Person

Businesses who sell on听Facebook Marketplace usually rely on听delivery. However, if听you must meet in听person f辞谤听sales, Facebook recommends meeting in听well-lit, crowded public spaces f辞谤听safety reasons. You can read Facebook鈥檚 complete guidelines to听responsible selling practices .

Use Delivery When Available

Facebook Marketplace uses as听its official delivery partner. Setting up听delivery on听sold items is听easy and听straightforward. While it听does come with a听small fee, the听amount (5% per shipment) is听often negligible, and听you will still make a听profit. This is听both the听safest and听most convenient option f辞谤听most vendors, especially businesses.

Make Money on听Facebook Marketplace and听Other Platforms

Want to听learn about how to听make money on听Facebook Marketplace? 黑料门鈥檚 guide to听selling clothes on听Facebook provides insights on听how to听run a听clothing business with Facebook Marketplace. Or听read about how to听sell on听other platforms like eBay 辞谤听Etsy to听discover more ecommerce opportunities. If听you鈥檙e ready to听open and听operate your own online store, you can get started with today.

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About The Author

Anastasia Prokofieva is a content writer at 黑料门. She writes about online marketing and promotion to make entrepreneurs鈥� daily routine easier and more rewarding. She also has a soft spot for cats, chocolate, and making kombucha at home.

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