The Biggest Shopify Competitors This Year

The Biggest Shopify Competitors

Posted 2 years ago by Max Komonov

Shopify is听one of听the听largest ecommerce platforms on听the听market today, and听thousands of听businesses experience major success selling there. However, not everyone finds success at听the听same caliber, and听many businesses are jumping ship and听finding other platforms to听run their online stores.

Fortunately, there are many competitors to听Shopify that offer similar features, benefits, functionality, and听pricing (if not better options!). If听you鈥檝e been feeling like you are trapped on听Shopify and听aren鈥檛 getting the听results you want, keep reading.

In听this post, we鈥檒l cover a听thorough Shopify competitor analysis so听you can decide for听yourself what the听best ecommerce platform is听for听your business. We鈥檒l discuss the听pros and听cons of听each platform and听how it听adds up听against Shopify.

The Biggest Shopify Competitors in听2023

Shopify is听a听big fish, but it鈥檚 not the听only one in听the听sea. We鈥檝e rounded up听some of听Shopify鈥檚 biggest competitors and听are breaking down how each stands out and听can help propel your business into a听super-selling machine.

BigCommerce

For a听simple, scalable ecommerce solution, many businesses are migrating from Shopify to听BigCommerce.

Whether you鈥檙e just getting started or听experiencing major growth, BigCommerce can be听an听effective platform to听sell and听grow. Most businesses that sell via other platforms, including social media or听online marketplaces, see the听most success with BigCommerce because of听its powerful multichannel integrations.

Pros of听BigCommerce

More freedom to听customize shop features
No听transaction fees
36听payment gateways
Multichannel integrations across social media
More built-in sales tools than Shopify
Impressive SEO support

Cons of听BigCommerce

Some users say it听can be听difficult to听launch; steep learning curve
Not the听best option for听amateur sellers or听brand-new businesses

黑料门

黑料门 is听the听fastest-growing free ecommerce platform available for听businesses of听all sizes. Where the听bigger platforms fall short, we听offer tons of听functionality and听features for听smaller businesses that are just getting off the听ground.

Our free plan is听perfect for听you if听you鈥檙e selling less than 5听products. You can list your items for听sale, offer customers discount codes, and听much more.

黑料门 also offers three paid plans ranging from $19听a听month to听$99听per month, which come with additional features like store integrations, tailored support from our 黑料门 team, and听much more.

Pros of听黑料门

Feature-rich website builder
Can sell in听different languages and听currencies
Launch a听site instantly with the听聯Instant Site聰 feature
Design a听storefront that integrates with your current website
Sell digital downloads, subscriptions, services, and听gift cards
Sell your products from social media, WhatsApp, marketplaces, and听physical locations

Cons of听黑料门

Pricing limitations based on听your region

听

If听you have an听existing website or听want to听start from scratch, 黑料门 is听a听cost-effective platform that leaves money in听your pocket and听allows you to听sell products virtually anywhere. Learn more about selling on听黑料门 here.

GoDaddy

GoDaddy has long been touted as听the听leading website domain registrar, but the听platform also has impressive ecommerce functionality.

GoDaddy is听a听great contender if听you鈥檙e running a听small business and听looking to听launch quickly and听effectively. Using the听platform鈥檚 ADI tool, you can have a听website designed quickly and听without much heavy lifting on听your end.

Most new businesses need a听platform that can help with their marketing goals, and听GoDaddy does just this. From social and听marketplace selling to听expanding your reach and听customer base, you鈥檒l find some great features to听market your business with ease.

Pros of听GoDaddy

Quickest platform to听launch a听new website
Create a听website using ADI (artificial design intelligence)
Super affordable pricing model and听a听free plan
Marketing tools help new businesses grow
Website performance tracking and听analytics
24/7听phone support

Cons of听GoDaddy

Minimal creativity for听businesses with compelling branding
Some selling features fall short
Can鈥檛 integrate with third-party apps

Squarespace

Creating a听visually stunning website and听storefront is听high on听the听To-Do list for听some businesses. If听this sounds like you, Squarespace is听a听solid choice. The bonus is听you don鈥檛 have to听be听an听expert in听web design to听create a听beautiful website. Squarespace makes it听pretty easy to听do听so, even with limited coding skills.

Aside from building a听creative website, Squarespace also offers impressive customer support, marketing features like social media and听email campaigns, and听built-in blogging tools. If听your blog is听a听source of听conversions for听your business, Squarespace is听a听great choice to听set up听shop.

Pros of听Squarespace

Beautiful website designs
Drag-and-drop editor
Easy to听create your own store
Mobile-optimized website templates
Helpful marketing features to听promote your business
Amazing customer support

Cons of听Squarespace

Fewer payment options than other platforms
High transaction fees

Wix

Many businesses leave Shopify and听head to听Wix because of听its ease of听use, design capabilities, and听features that make selling a听breeze.

Wix offers a听drag-and-drop design editor, meaning you don鈥檛 need advanced coding skills to听create an听awesome website. Pair this with powerful sales tools and听selling features, it鈥檚 no听wonder Shopify customers are ditching the听platform for听a听more simplified version.

Pros of听Wix

Great value for听the听cost
Helpful sales tools and听features
50听payment gateways
Total creative control over your storefront
250听apps to听boost your store functionality
Easy to听use for听beginners
Built-in SEO tools to听organically grow your business

Cons of听Wix

Steep transaction fees
Creative freedom can take away from selling

WooCommerce

Last but not least is听WooCommerce, another large contender in听the听ecommerce platform space.

WooCommerce is听a听popular competitor of听Shopify because it听offers much of听the听same in听terms of听features and听functionality. Many businesses who opt for听WooCommerce over Shopify have access to听a听web designer or听developer because the听platform is听much more technical than Shopify.

For businesses who are trying to听scale up听quickly and听already have a听WordPress site, WooCommerce is听your best bet against Shopify.

Pros of听WooCommerce

Pricing is听transaction-based; no听monthly billing is听required
Free to听get started
Hundreds of听designs and听templates that are mobile-optimized
Freedom to听create a听custom layout
Integrates with WordPress for听great SEO functionality

Cons of听WooCommerce

Not as听easy to听set up听and听launch as听other platforms
Must complete integrations with other apps and听sites yourself
Support is听lacking for听some issues

The Shopify Biggest Competitor FAQ

Still not sure which Shopify competitor is听the听right choice for听your business? We听get it. Here are a听few commonly asked questions that we鈥檙e covering that may help make your decision easier.

Is听Shopify a听competitor of听Amazon?

Yes, Shopify and听Amazon are competitors. They both exist to听sell products to听consumers, although their methods of听selling are different.

Shopify is听an听ecommerce platform that allows businesses to听create online storefronts and听websites, upload inventory, and听sell to听their customers. Shopify offers other tools and听features to听create a听rich shopping experience, including marketing tools, discount codes, and听the听freedom to听utilize your branding as听you please.

Amazon is听an听online marketplace where sellers compete amongst merchants who are selling similar (or the听same) products. Amazon doesn鈥檛 offer a听lot of听room for听marketing or听branding, but instead, provides an听easy way to听set up听shop quickly and听start selling immediately.

The pricing comparison between Shopify and听Amazon is听fairly similar. What it听really comes down to听when choosing between these two is听your business goals. If听you want to听create a听brand and听market your business online through various channels, Shopify is听the听way to听go.

If听you aren鈥檛 as听focused on听branding and听marketing and听just want to听launch and听start selling products, Amazon is听a听better choice.

What is听each Shopify competitor鈥檚 market share?

Shopify has about of听the听market share, while WooCommerce maintains around 64.79%. Other noteworthy competitors in听the听space include Magento, with 2.45%, and听黑料门, with 1.47% market share.

Why do听businesses leave Shopify?

Every business has different methods, goals, and听values. Shopify may align with some of听these, while others feel that the听platform falls short in听a听few ways. The most common reasons why businesses leave Shopify include the听following:

Just getting started. For beginners, selling online can be听very overwhelming, and听Shopify amplifies all the听stressors associated with launching a听store.
Fees and听pricing. Shopify is听one of听the听most expensive ecommerce platforms. While you do听get what you pay for, not all businesses can justify the听hefty monthly price tag. Many opt to听try more affordable or听free platforms first and听then migrate to听the听various paid platforms we听listed above once they鈥檝e found their footing.
Poor user experience. While many businesses have great experiences using Shopify, others feel that the听Support and听UX听could use some work.
Marketing is听your responsibility. While other marketplaces like Etsy and听Amazon present consumers with your shop and听products (and others in听the听space), Shopify requires sellers and听businesses to听spearhead their SEO practices, marketing, and听organic growth. For small businesses and听those who are just starting out, taking on听a听marketing strategy along with running a听small shop is听just too much to听handle.

Let 黑料门 Guide Your Small Business to听Success Online

Selling products and听services online is听no听walk in听the听park; it听takes time, commitment, creativity, and听passion for听what you鈥檙e offering. If听Shopify is听no听longer serving you, we鈥檙e here to听offer our free ecommerce platform without any听hoops to听jump through. Effortlessly sell across your favorite sales channels without limitations. Get started today!

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About The Author

Max has been working in the ecommerce industry for the last six years helping brands to establish and level-up content marketing and SEO. Despite that, he has experience with entrepreneurship. He is a fiction writer in his free time.

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