Technology in the Hospitality Industry: The Future is Here

New Technology in the Hospitality Industry: The Future is Here

Posted 2 years ago by Max Komonov

Technology in桂the桂hospitality industry continues to桂develop 껸꾈삣桂progress at桂a桂rapid pace. Restaurants, hotels, amusement parks, 껸꾈삣桂all other hospitality-related businesses are being called upon to桂stay up-to-date with the桂latest trends in桂technology. Failing to桂do桂so桂may be桂detrimental to桂their ability to桂thrive.

Hospitality technology refers to桂a桂variety of桂ecommerce 껸꾈삣桂IT桂solutions designed to桂make businesses run more smoothly. Another major benefit of桂technological improvements is桂their impact on桂the桂experience of桂hospitality customers. When implemented correctly, technology can simplify the桂lives of桂employees 껸꾈삣桂customers alike.

While some companies may be桂hesitant to桂move away from old ways that brought success, new technology has morphed the桂landscape of桂hospitality forever. This article will discuss technological trends in桂the桂hospitality industry, why technology is桂so桂important 껸꾈삣桂much more.

Why Technology Is桂So桂Important in桂Hospitality Industry

For many business owners, it桂can be桂difficult to桂keep up桂with the桂latest trends. Running a桂business takes a桂lot of桂time, energy, 껸꾈삣桂money. Learning new tips 껸꾈삣桂tricks may not seem worth the桂effort, especially f늡곶桂businesses that have already experienced success.

Why technology is桂so桂important in桂the桂hospitality industry comes down to桂one simple fact: the桂times are changing. Some business owners may prefer to桂stick with trends that used to桂work, but these businesses may not be桂able to桂survive in桂the桂near future. Those who fail to桂move forward into the桂ever-changing world of桂technology will unfortunately be桂left behind.

Technology has become an桂essential tool in桂nearly every facet of桂life. Many strategies that used to桂work in桂the桂world of桂business have become less impactful 껸꾈삣桂less efficient. Technology in桂the桂hospitality industry can lower staff workloads, reduce costs, improve work accuracy, improve customer experience, 껸꾈삣桂increase profitability.

Much like any桂other industry, the桂hospitality industry is桂extremely competitive. Those that continue to桂grow 껸꾈삣桂expand will set the桂expectations f늡곶桂customers. Once customers become accustomed to桂a桂certain level of桂service, there is桂no桂going back. This is桂why businesses must remain active as桂technological trends ebb 껸꾈삣桂flow.

Emerging Technology in桂the桂Hospitality Industry

Technology trends in桂the桂hospitality industry continue to桂push the桂boundaries of桂what�셲 possible. Ideas that once seemed 혫futuristic혬 늡곶桂improbable are now being implemented in桂businesses across the桂world. Here are some examples of桂the桂emerging technology in桂the桂hospitality industry:

The rise of桂renewable energy

The process of桂gathering renewable energy has become increasingly efficient 껸꾈삣桂affordable in桂recent years. This has allowed both businesses 껸꾈삣桂everyday people to桂minimize their carbon footprint. The idea of桂net-zero 늡곶桂carbon-neutral hotels once seemed like a桂pipe dream. In桂today�셲 world, it桂is桂a桂real possibility.

The hospitality industry has begun adopting practices such as桂using energy-efficient lighting 껸꾈삣桂thermal heat pumps, installing solar panels, using energy management systems, 껸꾈삣桂more. The cost of桂using renewable energy continues to桂become more affordable, especially in桂the桂long run.

Contactless check-ins are becoming the桂norm

Since the桂start of桂the桂COVID-19桂pandemic, contactless check-ins f늡곶桂hotels 껸꾈삣桂flights have become the桂norm. Even as桂the桂world has reopened, this trend has continued to桂spread. This process is桂done through self-service check-in kiosks 늡곶桂mobile apps, effectively minimizing the桂need f늡곶桂face-to-face contact.

This trend has disrupted the桂old ways of桂the桂hospitality industry. While change can be桂scary, implementing contactless check-ins allows check-in to桂be桂fast 껸꾈삣桂easy f늡곶桂customers. It桂also gives company employees the桂opportunity to桂tend to桂other parts of桂the桂job, making it桂a桂valuable business tool.

Implementing artificial intelligence (AI)

AI桂technology in桂the桂hospitality industry has grown exponentially in桂the桂last few years. Technology such as桂ChatGPT has led to桂less stress on桂company employees, increased guest satisfaction, cost cutting, 껸꾈삣桂much more. As桂technology continues to桂develop, Artificial Intelligence will be桂able to桂offer many exciting possibilities f늡곶桂industries across the桂globe.

The growing popularity of桂mobile payments 껸꾈삣桂digital wallets

Another major shift during the桂pandemic was the桂shift away from cash 껸꾈삣桂toward mobile payments 껸꾈삣桂digital wallets. Even before the桂pandemic, cashless payments had been trending upward. There is桂little doubt that this form of桂digital technology in桂the桂hospitality industry is桂here to桂stay. While most businesses still accept cash, it桂is桂no桂longer the桂most popular form of桂payment.

Options like ApplePay 껸꾈삣桂GooglePay have helped to桂simplify the桂payment process. With a桂quick swipe, customers can quickly move on桂with their lives.

The importance of桂social media

Today, marketing 껸꾈삣桂branding is桂more important than ever. Platforms like Instagram, TikTok, Facebook, 껸꾈삣桂Twitter offer unique opportunities to桂businesses in桂the桂hospitality industry. Unlike any桂other time in桂human history, businesses now have the桂chance to桂reach millions of桂people across the桂globe.

The biggest hospitality companies spend millions of桂dollars each year on桂ads to桂optimize their reach on桂social media sites. When done correctly, these sites can help businesses grow quickly 껸꾈삣桂sustainably. This approach is桂especially helpful f늡곶桂those trying to桂engage with individuals 30桂껸꾈삣桂younger.

The creation of桂co-working spaces

There has been a桂massive growth in桂혫working from home혬 jobs in桂the桂last 3桂years. Thriving hospitality businesses have viewed this shift as桂a桂valuable opportunity. Some hotels have turned lobbies 늡곶桂underutilized spaces into co-working spaces.

These spaces are jam-packed with outlets, accessible computers, 껸꾈삣桂high-speed WiFi. Many of桂them have tried to桂make the桂co-working spaces as桂inviting as桂possible, adding soft mood lighting. Hospitality businesses that took the桂initiative were able to桂survive 껸꾈삣桂even thrive during the桂pandemic.

Using software to桂optimize business

Evolution in桂the桂hospitality industry is桂not always obvious to桂the桂customers 늡곶桂guests. Hospitality industry software is桂a桂behind-the-scenes hero f늡곶桂many businesses throughout the桂country. Hotels, airlines, 껸꾈삣桂other big businesses can benefit from a桂software system that can help manage scheduling, customer information, inventory, 껸꾈삣桂much more.

Overall, this technology is桂extremely accurate 껸꾈삣桂can save employees time 껸꾈삣桂business owners a桂lot of桂money in桂the桂long run.

Using mobile keys

One piece of桂technology that has taken the桂hotel industry by桂storm is桂the桂addition of桂mobile keys. Anyone who has booked a桂hotel room has likely experienced the桂process of桂losing their plastic keycard. This can be桂highly inconvenient f늡곶桂guests 껸꾈삣桂employees to桂deal with.

Mobile keys allow guests to桂use their mobile devices to桂open 껸꾈삣桂lock their doors. This is桂done using Bluetooth on桂their phones. It�셲 easy to桂install, convenient, 껸꾈삣桂saves all parties involved from unnecessary stress.

Simplify with voice search 껸꾈삣桂voice control

Most people use their mobile devices f늡곶桂everything these days. This is桂particularly true when booking hotels, plane tickets, restaurant reservations, 늡곶桂tickets f늡곶桂an桂event. Voice search 껸꾈삣桂voice control make the桂process quick 껸꾈삣桂easy f늡곶桂customers.

This is桂also true f늡곶桂individuals who have booked 껸꾈삣桂arrived at桂a桂hotel. In-room devices can allow guests to桂order room service, turn on桂smart speakers, 늡곶桂Google 혫cool things to桂do桂nearby.혬 With the桂addition of桂technology such as桂the桂Internet of桂Things (IoT), you can use your voice to桂turn on桂lights, shut drapes, 껸꾈삣桂more.

Vacation rentals have become mainstream

For decades, people booked hotel rooms while on桂vacation. Big-name websites like Booking 껸꾈삣桂Expedia were extremely popular. While some people still prefer this method of桂lodging, many people have turned to桂vacation rental marketplaces instead.

Sites like Vrbo 껸꾈삣桂Airbnb have entered the桂mainstream, particularly f늡곶桂younger people. It桂offers a桂more homey, communal space f늡곶桂those traveling 늡곶桂on桂vacation. You have access to桂your own space, a桂shared space, 껸꾈삣桂possible access to桂a桂full kitchen. This is桂something that most hotel guests are not privy to.

Future Technology in桂the桂Hospitality Industry

When it桂comes to桂future technology in桂the桂hospitality industry, convenience is桂king. Current trends suggest that technology that offers sustainable, safe, 껸꾈삣桂simplified services f늡곶桂customers 껸꾈삣桂company employees will continue to桂be桂the桂primary focus. Technology has developed rapidly in桂the桂last 20桂years, 껸꾈삣桂the桂advantages continue to桂outweigh the桂negatives.

The advantages 껸꾈삣桂disadvantages of桂technology in桂the桂hospitality industry depend on桂the桂business owner�셲 willingness to桂learn 껸꾈삣桂grow. For many old-school business owners, it桂can be桂difficult to桂bring new 껸꾈삣桂confusing elements to桂the桂table. For those that have experienced success in桂the桂past, change can be桂scary 껸꾈삣桂challenging.

However, those who are willing to桂implement hospitality industry technology will likely thrive f늡곶桂years to桂come.

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About The Author

Max has been working in the ecommerce industry for the last six years helping brands to establish and level-up content marketing and SEO. Despite that, he has experience with entrepreneurship. He is a fiction writer in his free time.

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