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What Are the Best Items to Sell On Etsy?

When it听comes to听the听internet鈥檚 largest E-commerce marketplaces, Etsy holds a听unique position. Etsy specializes in听the听sale of听handmade custom crafts, decor, tools, 补苍诲听more. Rather than selling everyday mass-produced commercial goods, Etsy has a听niche market for听custom items. With a听detailed with stipulations about manufacturing requirements on听the听platform, Etsy is听committed to听its goal.

For small businesses that specialize in听selling handmade or听custom items, Etsy is听an听ideal marketplace. There are millions of听eager customers looking to听buy on听the听site already. Becoming a听seller on听Etsy gives businesses 补苍诲听artisans access to听that huge international consumer base.

That is听not to听say selling on听Etsy is听always straightforward or听that anyone can make money doing it. In听many cases, the听question of听what to听sell on听Etsy is听more important than how to听sell it. With 贰迟蝉测鈥檚 huge marketplace comes steep competition. Certain products stand out among the听rest 补苍诲听sell better than others. If听your goal is听to听make as听much money as听possible on听Etsy, understanding what to听sell is听important. To听make things easier, here is听a听quick guide on听the听best things to听sell on听Etsy.

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What Can I听Sell on听Etsy?

To听start, let鈥檚 review the听type of听items you are allowed to听sell on听Etsy. Taking that question literally, Etsy provides a听detailed detailing what items can鈥檛 be听sold. This policy covers many of听the听areas you would expect it听to: no听hazardous materials, nothing that incites or听promotes violence or听hate, no听animal products, etc. Much of听this policy is听straightforward 补苍诲听easy to听adhere to听for听most sellers.

Where 贰迟蝉测鈥檚 seller requirements get more difficult is听in听their manufacturing requirements. Etsy has a听firm requirement that all products sold on听its marketplace must be听handmade. However, in听their own words, 聯handmade is听a听spectrum.聰 To听reflect this, Etsy has two categories of听sellers on听its marketplace: makers 补苍诲听designers.

A听maker is听a听seller who physically makes all the听items listed for听sale in听their shop. A听maker might create jewelry, pottery, paintings, engravings, etc. Whatever they sell is听handmade from start to听finish before being shipped out as听a听final product.

A听designer creates an听original design for听their products but relies on听production assistants to听craft the听final product. Designers are permitted to听sell on听Etsy as听long as听they provide information about their production partners.

The purpose of听贰迟蝉测鈥檚 handmade requirements is听to听ensure that all products remain high-quality 补苍诲听custom-made. Etsy does not allow mass-produced or听generic items to听be听sold on听its platform. Read the听complete for听more information.

Now that you know what you can sell on听Etsy, let鈥檚 take a听look at听the听best things to听sell on听Etsy.

Top Selling Items on听Etsy

As听you might expect from 贰迟蝉测鈥檚 goals 补苍诲听reputation, the听best-selling items on听Etsy are often heavily personalized 补苍诲听unique. Many Etsy shoppers turn to听the听site when searching for听unique gifts for听friends 补苍诲听family, or听for听creative practical items. The range of听items that can sell in听high volume on听Etsy is听immense.

If听your item is听reasonably priced 补苍诲听attractive to听buyers, they will buy it. With that said, there are certain types of听items that tend to听perform the听best overall. When considering the听best things to听sell on听Etsy, it听is听easiest to听break items down into categories. Here are some of听the听categories of听items that traditionally sell very well on听Etsy.

Custom notebooks 补苍诲听journals

Etsy is听a听marketplace for听people looking for听personalization 补苍诲听creativity. When it听comes to听those two things, no听hobby is听more satisfying than writing. As听a听result, Etsy is听a听great place to听sell custom or听handmade notebooks 补苍诲听journals. The Etsy user base is听filled with individuals who love to听write. Having a听custom journal to听house 补苍诲听grow that writing is听always more inspiring than a听simple store-bought college-ruled notebook. Designing custom notebooks is听also relatively easy, affordable, 补苍诲听requires minimal resources.

Stickers

Another product that is听inexpensive to听produce, stickers are a听great item to听add to听your store. Creatively-inclined sellers can design all sorts of听unique 补苍诲听interesting stickers that Etsy shoppers will love. Stickers can also be听sold as听practical items in听many cases. Customers might buy custom stickers to听be听used as听labels, signage, event invitations, or听more. Take a听look at听some of听 for听ideas 补苍诲听inspiration.

Printable items/Digital artwork

Stickers can be听considered a听popular subcategory of听digital artwork. However you categorize these items, printable 补苍诲听digital designs are huge sellers on听Etsy. This, again, is听a听product that can have both practical 补苍诲听creative purposes. Many Etsy shoppers purchase digital artwork because it听will look great as听decor in听their home or听office. They also purchase digital artwork because it听would make a听great gift for听somebody else, too. Others purchase these products for听signs, graphics, 补苍诲听more.

Selling digital artwork also has a听major advantage for听Etsy sellers because it听does not need to听be听shipped. Digital artwork is听instead shared as听a听downloadable file or听template. This reduces shipping costs to听0,听making it听a听great way to听save on听fees 补苍诲听maximize profits.

Handmade jewelry

When you think of听Etsy, custom jewelry is听probably one of听the听first item categories that come to听mind. So听it鈥檚 no听surprise that handmade jewelry is听one of听the听top-selling items on听Etsy. Jewelry is听an听extremely diverse category of听products. People might buy rings, necklaces, bracelets, earrings, 补苍诲听much more. Jewelry can be听purchased for听a听wide range of听occasions, from birthdays 补苍诲听holidays, to听anniversaries 补苍诲听special events.

Manufacturing handcrafted jewelry is听not quite as听straightforward as听stickers 补苍诲听notebooks, of听course. Jewelry can be听more expensive 补苍诲听time-consuming to听make. But the听huge market for听custom jewelry on听Etsy also makes it听one of听the听most profitable categories on听the听platform.

Home decor

Home decor is听another staple of听the听Etsy marketplace. Again, home decor is听an听extremely broad category. This could be听bedding, wall decor, plant stands, vases, or听other such crafts.

Home decor can also cater to听a听variety of听tastes, preferences, 补苍诲听needs. For many Etsy users, home decorating represents an听extremely satisfying creative outlet. Your home is听where you spend the听majority of听your time. Making this space feel unique 补苍诲听comfortable is听an听ideal creative endeavor. Handmade custom home decor on听Etsy is听a听great way for听shoppers to听find interesting items that suit their aesthetic preferences.

Cosmetics

The cosmetics industry is听going through a听bit of听a听revolution at听the听moment. Many shoppers are seeking out alternatives to听mass-produced 补苍诲听potentially-harmful cosmetic products. Outside of听major cosmetic labels, Etsy is听one of听the听world鈥檚 leading retailers for听cosmetics today.

Customers can trust Etsy sellers to听sell unique, organic cosmetic products that are safe, sustainable, 补苍诲听top-quality. While this is听a听highly profitable category on听Etsy, it听is听also a听difficult one to听get into. There are very high standards for听producing 补苍诲听selling organic cosmetic products. Production is听more time-consuming 补苍诲听labor-intensive. But if听you have experience with cosmetics, this could be听a听great way to听find success on听Etsy.

Wedding 补苍诲听event decorations

The availability of听custom decor on听Etsy has been a听tremendous blessing for听wedding 补苍诲听event planners everywhere. Etsy has made it听easier than ever to听create custom invitations 补苍诲听decorations for听all kinds of听events. Weddings are the听primary event type to听take advantage of听贰迟蝉测鈥檚 endless creativity. But birthdays, family reunions, holiday parties, 补苍诲听more can all be听made brighter with custom decorations from Etsy.

Posters 补苍诲听artwork

Last but not least, there is听always a听place on听the听Etsy marketplace for听original artwork. Etsy is听ultimately a听place for听artisans 补苍诲听artists to听sell their creative wares online. Sometimes it听really is听as听straightforward as听selling your artwork as听it听is. Many users love to听buy original artwork for听their homes as听posters or听wall hangings to听add a听unique, creative flare to听their living space.

Selling artwork on听Etsy is听not for听everyone, of听course. But for听those who are artistically inclined, this can be听one of听the听most satisfying ways to听turn your passion into a听revenue stream.

Final Thoughts on听the听Best Things to听Sell on听Etsy

If听you want to听sell an听item that does not fit into any听of听these categories, don鈥檛 worry. There is听plenty of听room on听Etsy for听other items 补苍诲听categories. That is听one of听the听biggest appeals of听Etsy for听shoppers 补苍诲听sellers alike. Ultimately, the听best things to听sell on听Etsy are high-quality, interesting custom-made items. If听items are compelling 补苍诲听well-marketed, you should find success as听an听Etsy seller.

And if听you want to听optimize your Etsy store, with that as听well.

About The Author
Max has been working in the ecommerce industry for the last six years helping brands to establish and level-up content marketing and SEO. Despite that, he has experience with entrepreneurship. He is a fiction writer in his free time.

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